Products by financed unit

Start with what the member is financing.

Credit unions finance automobiles, powersports units, recreational vehicles, and marine assets. Each unit category should have its own approved product set, eligibility rules, member education, workflow, and servicing plan.

Recommended structure

Organize the portfolio by financed unit first. Within each unit category, lead with GAP and service contracts when eligible, then add other products only when member need and operating readiness support them.

01Cars, trucks, and eligible light vehicles

Automotive

Build the core portfolio around GAP and vehicle service contracts, then evaluate tire and wheel, key replacement, appearance protection, prepaid maintenance, and theft recovery.

  • GAP and debt cancellation
  • Vehicle service contracts
  • Tire and wheel
  • Key replacement
  • Appearance protection
  • Prepaid maintenance and theft recovery
View automotive product details →
02ATV, UTV, motorcycle, snow, and personal watercraft

Powersports

Match protection to unit type, seasonal use, off road exposure, ownership cycle, and the credit union’s direct or indirect lending process.

  • ATV and UTV service contracts
  • Motorcycle service contracts
  • Snowmobile and PWC coverage
  • GAP and debt cancellation
  • Tire and wheel
  • Prepaid maintenance
View powersports product details →
03Motorized and towable recreational vehicles

RV

Separate motorized and towable needs while evaluating long terms, higher balances, chassis and house systems, roadside exposure, and post closing support.

  • Motorized service contracts
  • Towable service contracts
  • RV specific GAP
  • Tire and wheel
  • Appearance and roof protection
  • Roadside and related benefits
View rv product details →
04Inboard, outboard, personal watercraft, and trailers

Marine

Organize the program around propulsion, hull, electronics, trailer, coastal exposure, seasonal use, and the member’s actual ownership pattern.

  • Boat service contracts
  • Personal watercraft service contracts
  • Trailer protection
  • Electronics protection
  • Appearance protection
  • Eligible GAP options
View marine product details →
One governance standard

Different units, consistent member care.

The product mix changes by asset. The credit union’s standards for voluntary choice, accurate explanations, documentation, servicing, provider oversight, cancellations, refunds, and complaints should remain consistent.

  1. Lead with member needDefine the financial or ownership risk before selecting a product.
  2. Approve every category separatelyConfirm structure, terms, eligibility, provider, workflow, training, and jurisdiction.
  3. Keep the portfolio understandableAdd products only when employees and systems can support them accurately.
  4. Measure the full lifecycleReview member questions, claims, cancellations, refunds, service issues, and provider performance.

Availability notice: These pages describe product categories that may be evaluated for credit union programs. Current product availability, provider, administrator, structure, coverage, pricing, eligibility, jurisdiction, and integration must be confirmed during discovery and approved by the credit union.

A next step centered on members

Design the product set around your members and financed units.

Start with a practical review of member needs, lending channels, workflows, employee readiness, and program priorities.

Request a product portfolio review →
Choose your next step

Start where your credit union is today.